A5 Flyers – Design and Printing

A5 Xmas Flyer Image

A5 Xmas Flyer Image

The Ubiquitous A5 Flyer

You’ve seen them everywhere. On the notice board of your local supermarket, handed out in pizza shops, DIY stores, and handed out by people in the street. The A5 flyer is the perfect way to advertise your business and let potential clients and customers, see the what your company offers. With pictures and bullet points.

The heading is really the biggest seller. Avoid extra long words, so that the heading can be big and punchy – and should be sat in the top 3rd of the leaflet so that it will still be visible if placed in a counter stand.

The next element is the images. You can always use image stock photography to give a feel of your business, but if you are a small company, then actually photographs give the reader a more trusting bond – even if that photo is taken on a camera phone.

Then list a few points that give a real sense of what your business has to offer. And the contact details are vital too! Keep in mind what you want the reader to do after reading your flyer – the call to action. This maybe to keep the flyer and take it to your store, for discount or other service, or simply to call a designated number.

So remember: ask yourself what you want the reader to do. And give specific instruction on the flyer. “Call now for the best print prices in Sheffield” for example.

What is the price of an A5 flyer printed 150gsm Single side?

Well if you have already created the artwork for your leaflet, then its simply a case of uploading your design to an online printing company. Of course, if you prefer the face-to-face experience, you could use a local print shop. These are easy to find using google or bing; ‘search, Printing Company in Sheffield’ for instance.

Special Credit to Freepik

For design purposes the Flyers pictured above, montaged by me, are original artworks of Freepik.com. Here are the relevant credits to the design leaflets.

© Designed by Freepik © Designed by Freepik

© Designed by Freepik © Designed by Freepik

Printing A5 flyers for small business

When a new business starts up – a large corporation will unleash a myriad of notifications and press releases. It’s vital to let the customers and clients know your skills and your USP – what service you can offer. And obviously your value for money – expertise and finally the price.

So if your print budget is in the millions and your launch date is looming – then relax and wait for your potential clients to come knocking or calling.

Small Business A5 Flyer

OK, so I’ve just solved the issue of a multi-national. What about the man in the street, the lone business man. The entrepreneur? The local business woman? How can she get her business noticed, to advertise her new start up? Yes. The A5 flyer! Single sided or printed 2pp this handy little mobile advert is a real seller. Put them in the shop window, hand them out to friends – the A5 flyer is your go to print – and just as important as any business card.

How to design an A5 Flyer

In the next blog, I will compose a very simple single sided A5 flyer – for a new start up business. How to frame it, the important information and the best way to get it printed.

Printed Calendar from Hong Kong

Printed Hong Kong Calendar

Chinese Calendar Design

Recently while I was in Hong Kong. First of all the lights, the food and the busy traffic, this is what people think of about this great province. Gold addition to red and powder blue are the dominant colours. It is a great colour scheme for printed buddhist paraphernalia.

And because Hong Kong is very religious you get to find some fantastic souvenirs. The calendar above was bought for about £5 and is a 370 page manifesto.

It looks great on the wall but also adds a touch of class to my designer eye and will therefore be standing proud on my bookshelf in 2017.

How it was Printed

Finally, to save money its printed on very thin paper, probably litho with 3 spot colours to the inside – black, red and blue. Old school printing, from a small local printer. It’s not a fancy digital press, yet this adds to the charm.