Website – Search Engine Optimisation is still, in the minds of some, as simple a task as adding meta tags or making a great url domain. If I were to start a printing company in Sheffield, a SEO guru from the 1990s may suggest a domain name such as printinginsheffield.com – well that kind of trick does not work now with google.
The best way to get up in the ranking is to simply write good copy. Text that fits into the area of your expertise, printing, design or creative – simply let the reader see your product.
So it’s more important to know about your printing service in Sheffield than it is to rush to register the domain.